2018

The Right to be Remembered

It seems clear that we’re rapidly coming to the point where the data’s one-way street is hitting a dead-end. No more will consumers allow their data to be used, explicitly or implicitly, in service to some corporate gain. At least, not without that windfall making its way back to them in the form of some experience or other tangible benefit.

2018

2018

2018

What’s Holding Restaurants Back From Greater Customer Loyalty

The restaurant industry has seen its fair share of tactics and strategies meant to inspire loyalty. Punch cards, BOGOs and coupons given out to everyone were meant to draw customers into their locations rather than those of competitors. Yet, as time passed, and sales stagnated or declined, it became apparent that these strategies weren’t actually motivating customers to increase their order size or frequency of visits. So what’s holding restaurants back from greater loyalty? Keep reading to find out.

2018